---
title: "From Novice to Pro: How to Invest in Storage Units With Your IRA"
description: For alternative investors like you, self-storage is another alternative to create passive income for your retirement strategy. Learn how it all works in this webinar.
---

[Recorded Webinars and Videos | Learning Center | The Entrust Group ](https://www.theentrustgroup.com/learning-center/videos)

# [From Novice to Pro: How to Invest in Storage Units With Your IRA](https://www.theentrustgroup.com/learning-center/videos/from-novice-to-pro-how-to-invest-in-storage-units-with-your-ira)

 Written by [The Entrust Group](https://www.theentrustgroup.com/learning-center/videos/author/the-entrust-group) | November 21, 2024

For investors like you, storage units can create another stream of passive income for your retirement strategy. And you even have the chance to grow your investments tax-free with a Roth IRA. But before investing, you must learn how it works. 

To succeed, it's vital that you understand these operations and how to research storage markets. Each investment type has unique strategies, risks, and growth potential to consider. That's why we're bringing in storage expert, Matt Blackwell, to walk you through each step. 

Watch this replay if you want to learn how to:

- Utilize current market trends in your storage strategy
- Identify benefits and risks of each investing strategy
- Analyze markets to find investment opportunities 
- Vet opportunities with advanced due diligence
- Invest in storage units with and without an IRA

****Date: **October 2**, 2024**  
**Duration**:** 1 Hour 6 minutes (including 34-minute Q&A starting at 32:42)  
Speakers:   
     -     **Rachel Stolrow**: Business Development Manager at The Entrust Group  
     -     Matt Blackwell: Director of Investor Relations at Reliant Real Estate

Presentation Deck**:** View or download the presentation slides [here](https://www.theentrustgroup.com/hubfs/October_2_2024_Webinar_Presentation_Slides_Final.pdf).  
Presentation Audio**:** Stream or download the mp3 [here](https://www.theentrustgroup.com/hubfs/Webinar_October_2_2024_Audio_Replay.m4a).  
**Presentation Timestamps:**  
** Section 1**: Understanding Potential Benefits of Storage Investing and How Demand is Driven  
       • Starts: 5:30  
       • Ends: 9:21  
 Section 2: Analyzing Current Self-Storage Market  
       • Starts: 9:23  
       • Ends: 16:28  
 Section 3: Understanding Risk vs. Return Across the 4 Types of Storage Operations  
       • Starts: 16:30  
       • Ends: 18:55  
 Section 4: How to Analyze the Market for Opportunities and Vet those Opportunities for Legitimacy  
       • Starts: 18:57  
       • Ends: 25:37  
 Section 5: How it Works in an IRA  
       • Starts: 26:10  
       • Ends: 31:03  
 Section 6: Q&A Time  
       • Starts: 32:42  
       • Ends: 1:06:09

We host monthly webinars on a variety of topics. Check out our [event page](https://www.theentrustgroup.com/learning-center/events) to learn about upcoming event.

[View full post](https://www.theentrustgroup.com/learning-center/videos/from-novice-to-pro-how-to-invest-in-storage-units-with-your-ira)

```json
{
  "@context" : "http://schema.org",
  "@type" : "BlogPosting",
  "author" : {
    "@type" : "Person",
    "name" : "The Entrust Group"
  },
  "dateModified" : "2026-06-16T20:10:28.905Z",
  "datePublished" : "2024-11-21T00:25:57Z",
  "headline" : "From Novice to Pro: How to Invest in Storage Units With Your IRA",
  "image" : {
    "@type" : "ImageObject",
    "height" : 60,
    "url" : "/hs/hsstatic/content_shared_assets/static-1.4092/img/default-amp-logo.png",
    "width" : 60
  },
  "mainEntityOfPage" : "https://www.theentrustgroup.com/learning-center/videos/from-novice-to-pro-how-to-invest-in-storage-units-with-your-ira",
  "publisher" : {
    "@type" : "Organization",
    "logo" : {
      "@type" : "ImageObject",
      "height" : 60,
      "url" : "/hs/hsstatic/content_shared_assets/static-1.4092/img/default-amp-logo.png",
      "width" : 60
    },
    "name" : "Recorded Webinars and Videos"
  }
}
```