Estimated reading time: 2 minutes 40 seconds
Like any investment, precious metals are subject to the laws of supply and demand. But they have some particular characteristics that make them desirable to many investors. Take gold, for example. It has long been considered the most effective safe haven investment. While most of the gold ever mined still exists in the form of bullion and jewelry, silver, platinum, and palladium have industrial uses, which influences market demand, and thus, their investment value.