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Advisors & Issuers

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For over 40 years, The Entrust Group has empowered investors to take control of their retirement portfolios with self-directed IRAs. Now, we’re ready to invest in your career. Whether you’re a financial advisor, investment issuer, or other financial professional, explore how SDIRAs can become a powerful asset to grow your business and achieve your professional goals.

Learning Center

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Access the largest knowledge base for Self-Directed IRAs. Expand your investor knowledge with articles, whitepapers, practical guides and tons of other educational resources.

About Entrust

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For 40 years, The Entrust Group has provided account administration services for self-directed retirement and tax-advantaged plans. Entrust can assist you in purchasing alternative investments with your retirement funds, and administer the buying and selling of assets that are typically unavailable through banks and brokerage firms.

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Hospitality Real Estate Investments: Using Data to Make Smarter Decisions


The global hospitality market is projected to reach $5.5 trillion in 2025. This massive growth presents exciting opportunities, but it also increases risk. 

In this session, you will uncover the key data, technological tools, and institutional strategies needed to succeed. We demystify complex deal structures, examine market evolution since the Great Financial Crisis, and teach you how to identify potential red flags to keep your capital safe.

You'll Learn:

  • Risks for hospitality investments.
  • How hospitality opportunities have evolved through economic cycles.
  • Data and technological tools for sourcing, vetting, and managing assets.
  • Actionable red flags and best practices to keep your capital safe.

Date: March 11, 2026
Duration: 43 Minutes (including a 8-minute Q&A starting at 35:14)
Presenters:
    -   Tony Unkel: Senior Sales Executive at The Entrust Group
    -   Russ Flicker: Managing Partner at AWH Partners
Presentation Slides: View or download the presentation slides here.
Presentation Audio: Stream or download the mp3 here.
Audio Transcript: View or download the transcript here

Presentation Timestamps:

  • Section 1: Introduction
    • Starts: 0:00
    • Ends: 2:36
  • Section 2: Reviewing the Hospitality Real Estate Cycle
    • Starts: 2:37
    • Ends: 6:58
  • Section 3: Explaining Catalysts Shaping the Market
    • Starts: 7:03
    • Ends: 10:03
  • Section 4: Key Considerations for Your Hospitality Invest Approach
    • Starts: 10:08
    • Ends: 12:19
  • Section 5: How Market Challenges are Creating Opportunities
    • Starts: 12:23
    • Ends: 15:57
  • Section 6: Comparing Performance Across Industries
    • Starts: 16:00
    • Ends: 21:14
  • Section 7: Reviewing Risks and How to Mitigate
    • Starts: 21:17
    • Ends: 24:45
  • Section 8: Optimizing Strategies with Technology
    • Starts: 24:47
    • Ends: 31:41
  • Section 9: Understanding Underwriting in Action from the AWH Deal Process
    • Starts: 31:48
    • Ends: 32:39
  • Section 10: Q&A
    • Starts: 35:14
    • Ends: 43:26

We host monthly webinars on a variety of topics. Check out our event page to learn about upcoming event.

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